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Restaurant comparison
A restaurant isn't choosing between us and Shopify — it's choosing between aggregator commissions and its own ordering channel. Here's that comparison, honestly: what the apps give you, what they cost, and what your own website changes.
Swiggy and Zomato are genuinely good at one thing: putting your kitchen in front of people who've never heard of you. The cost is structural — a commission on every order (there is no single public rate card; restaurants widely report percentages in the high teens to twenties, plus GST, with discounts largely funded from your side), and the customer stays THEIR customer: you get an order number, not a phone number.
Your own ordering website flips the model for the customers who already know you — the regulars, the QR on the bill, the Instagram bio link. Orders come to you directly, payment settles to your account, and the platform fee is a small capped amount on Free or 0% on Pro. Most smart restaurants run BOTH: aggregators for discovery, their own channel for repeat orders where the margin actually lives.
Side by side
Underlined LentloSites claims link to their proof. Third-party figures are as published on the date shown; models are described where no public rate exists.
| Swiggy & Zomato | LentloSites | |
|---|---|---|
| Commission per order | A percentage of every order (contract-specific; not published as one public rate) + GST; discounts largely funded by you | |
| Customer data | The app's — you see an order number | |
| Dine-in | Not covered | |
| Delivery | Aggregator fleet | |
| Payments | Settled by the app on its cycle | |
| Menu & offers | App rules; pushed discount programs | Your menu, your prices, your offers — change anything anytime |
| Repeat customers | Re-routed through the app every time |
Stick with swiggy & zomato if…
- You need discovery in a new area and can treat the commission as marketing spend.
- You have no delivery capacity of your own and need their fleet.
Choose LentloSites if…
- You have regulars who reorder — a QR on every bill moves them to your own channel.
- You want dine-in QR ordering, reservations and the customer's actual phone number.
- The commission math on your repeat orders no longer makes sense.
One page per platform
Pricing model, rows, an honest “stay with them if”, and how to move.
LentloSites vs Swiggy & Zomato
Aggregators bring discovery and pay for it with your margin. A website of your own keeps the regulars — and the data.
Read the deep diveLentloSites vs Dukaan
Dukaan popularised the WhatsApp-era store; the fee model and focus have shifted since. Here's what matters today.
Read the deep diveSwitching? We'll move you for free — rankings included.
Products, images, pages — our team migrates them at no cost, and SEO-safe 301 redirects keep every old link (and your Google rankings) working.
Plan my move on WhatsAppFair questions
Should I leave Swiggy and Zomato?
How do customers find my own ordering site?
What does my own channel cost?
Trademarks belong to their owners. Third-party details are taken from public pages on the dates shown and may have changed — verify with each provider before deciding.