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Platform Rules

Acceptable Use Policy

What's allowed, what's not — enforced fairly, transparently, and quickly

Last updated: October 2026

1. Purpose

This Acceptable Use Policy (AUP) describes what kinds of content and activities are prohibited on LentloSites. By using our service, you agree to these restrictions. Violations may result in immediate suspension or termination of your account without refund.

2. Prohibited Content — Illegal

You may not use LentloSites to create, host, or distribute any of the following:

  • Escort / prostitution services: Including call-girl ads, companionship services for payment, erotic massage, or any content promoting commercial sex
  • Drugs & controlled substances: Sale or distribution of illegal drugs, prescription medications without license, or substances banned under NDPS Act
  • Weapons: Firearms, ammunition, explosives, or any weapons requiring a license for sale
  • Child safety violations: Content involving minors in sexual, suggestive, or exploitative contexts. Zero tolerance — sites are terminated immediately and reported to authorities
  • Fake documents / forgery: Fake Aadhaar, PAN, passport, certificates, degrees, marksheets, or any document forgery services
  • Human trafficking: Any content involving trafficking of persons, organs, or exploitation of vulnerable groups

3. Prohibited Content — Financial Crime

Strictly prohibited:

  • Ponzi schemes / MLM fraud: "Double your money", guaranteed returns, pyramid schemes, money circulation schemes
  • Unlicensed lending: Unauthorized moneylending, predatory loan apps, loan sharking
  • Phishing / Impersonation: Mimicking banks (SBI, HDFC, ICICI, etc.), government portals (UIDAI, Income Tax, RBI), or payment apps (Paytm, PhonePe, GPay)
  • Money laundering: Mule accounts, hawala services, account-for-rent schemes
  • Cryptocurrency fraud: Bitcoin doublers, fake exchanges, rug-pull tokens, Elon Musk giveaway scams
  • Gambling (unlicensed): Satta matka, illegal betting sites, unlicensed casinos, match-fixing tips
  • Lottery / prize scams: Fake KBC lottery, claim-your-prize scams, advance-fee fraud

4. Prohibited Content — Harm & Hate

Not permitted:

  • Pornography or sexually explicit content
  • Hate speech, incitement to violence, or content targeting religious/caste/ethnic groups
  • Terrorism, extremism, or content supporting banned organizations
  • Harassment, doxxing, non-consensual imagery (including deepfakes)
  • Glorification of violence, self-harm, or suicide
  • Content violating the Constitution of India, sovereignty, or public order

5. Prohibited Content — IP & Fraud

Not permitted:

  • Counterfeit goods (first copy, replica, 7A replica)
  • Unauthorized use of brand names, logos, or trademarks
  • Piracy of movies, software, music, or other copyrighted content
  • Fake reviews / paid review manipulation
  • Database selling, leaked credit card data, identity theft services
  • Fake job listings or advance-fee employment scams

6. Prohibited Technical Abuse

Don't use LentloSites to:

  • Send bulk unsolicited email, SMS, or WhatsApp messages (spam)
  • Operate phishing pages, credential harvesters, or scam toolkits
  • Distribute malware, viruses, ransomware, or hacking tools
  • Operate DDoS services, botnets, or network abuse tools
  • Crack software or redistribute pirated keys/licenses
  • Scrape, reverse-engineer, or abuse LentloSites APIs

6a. WhatsApp Messaging Rules (WhatsApp Hub)

If your business connects its own WhatsApp Business number to LentloSites, these rules apply on top of Meta's WhatsApp Business Messaging Policy and Commerce Policy:

  • Permission first: Message only people who agreed to hear from your business on WhatsApp — at checkout, in a form, in person, or by writing to you first. Keep the record. Promotions need their own agreement; order and booking updates do not make someone a marketing contact
  • No bought or scraped lists: Never upload or message contact lists you bought, rented, scraped or copied from another business
  • Stop means stop: When a customer replies STOP, unsubscribes or blocks you, do not message them again. LentloSites honours opt-outs automatically and you may not work around it
  • Right layout for the message: Order, payment, delivery and booking updates go in Utility layouts; offers go in Marketing layouts; login codes in Authentication layouts. Never disguise a promotion as an update
  • Products WhatsApp does not allow: Weapons, drugs, tobacco and vapes, alcohol, adult products or services, gambling, real-money games, dating, live animals, counterfeit goods, payday or predatory loans, multi-level marketing, cryptocurrency schemes, unsafe supplements and anything else Meta's Commerce Policy prohibits — even where your website is otherwise allowed
  • AI with limits: AI replies may answer only questions about your own business — your products, orders, bookings, timings and policies. A general-purpose chatbot is not allowed on WhatsApp. Customers must always be able to reach a person
  • No sensitive data in chats: Never ask customers to send card numbers, CVVs, UPI PINs, passwords, one-time codes for other services or full Aadhaar numbers over WhatsApp
  • Honest identity: Use your real business name and display name. Do not impersonate another business, a bank, a government body or a delivery company
  • Enforcement: We may warn you, pause sending from your number on LentloSites, or end the WhatsApp Hub for your account. Meta may also restrict or disable your WhatsApp account on its own — see Terms section 7a

7. Regulated Business Compliance

If your business is in a regulated sector, you must hold all required licenses. You warrant to us that you are compliant with the applicable regulator.

  • Financial services: DSA code from bank / NBFC, or SEBI / IRDAI / RBI registration as applicable
  • Healthcare: Doctor / clinic registration, pharmacy license, Ayurvedic license for traditional medicine
  • Legal services: Bar Council enrollment for practicing advocates
  • Food / Pharma: FSSAI / FDA registration for food & medicine sales
  • Education: University / Board affiliation for educational services
  • Real estate: RERA registration for broker / developer

8. Prohibited Business Practices

Even for otherwise-legitimate categories, these practices are not allowed:

  • Accepting deposits from the public without RBI approval
  • Promising guaranteed returns on investments (violates SEBI rules)
  • Selling unverified medical claims / miracle cures
  • Collecting customer payment data without PCI-DSS or equivalent
  • Processing GST-applicable transactions without GSTIN (where required)

9. How We Enforce

We use a combination of automated detection, user reports, and manual review to enforce this policy:

  • Automated scanning: Every published site is scanned against a 1100+ keyword library across 11 Indian languages, checked for suspicious URLs, and risk-scored
  • Community reports: Any user can report a site at /report-abuse — reports auto-flag the site for admin review
  • Manual review: Admin reviews flagged sites and decides to Approve or Suspend
  • Auto-suspend: Sites with clearly illegal content (e.g. escort, drugs) are auto-suspended pending review

10. Violation Consequences

Based on severity and repeat offenses, we may take the following actions:

  • Warning and content removal request
  • Immediate suspension of the offending website
  • Soft-delete (site offline, restorable within 30 days if resolved)
  • Permanent termination of account without refund
  • Report to law enforcement (for illegal content)
  • Legal action where warranted

11. Appeals & Reinstatement

If you believe your site was suspended in error, you may appeal by emailing support@lentlosites.com within 30 days. Include:

  • The URL of the affected site
  • Explanation of why the content is legitimate
  • Proof of compliance with relevant regulations (if regulated business)
  • Any corrections you've made to address the violation

12. Updates to This Policy

We may update this AUP as new scam patterns and abuse vectors emerge. Continued use of LentloSites after an update constitutes acceptance of the new version. Material changes will be announced via email at least 30 days in advance.

We enforce this policy to protect legitimate businesses from fraudsters. If you see a site that violates it, please report it so we can act fast.

Email us at support@lentlosites.com